Who We Are

We’re here to help mortgage broker professionals overcome their business challenges and barriers, to find their unique selling propositions, so they can stand out in a competitive industry of over 10,000 Canada-wide mortgage service providers. We also help mortgage organizations grow and prosper.

We plan. We strategize. We build your success one step at a time.

Guidance

Maybe it’s time to re-evaluate your business plan and have someone with experience guide you through the process of becoming a top mortgage service provider or brokerage?

Maybe you need help navigating the ever-changing lending rules or government regulations that make it challenging for your clients to qualify for mortgages?

Maybe you want more leads, better leads, better processes, a way to energize your team, save money, or discover more ways to generate business revenue?

Evaluation & Coaching

We can evaluate your business, then coach you through any barriers or obstacles to your success. With our strategic planning methods, we offer solutions and opportunities for Mortgage broker professionals to successfully build their businesses. 

We are coaches and consultants and the only company in Canada that offers one-on-one coaching sessions where we evaluate a business, then suggest targeted programs, plans and strategies that can offer solutions to all of the problems you face.

How did I fund the surprising amount of $40 Million dollars of mortgage business in only four months of working?

And how did I build a business so successful that I was the first and only mortgage business to franchise in South Africa, forming the Wizard Group of companies with over 100 offices nationwide, achieving sales awards, accolades and recognition as a leader and innovator in my industry?

Was it my expertise in mortgage services? My knowledge of the industry? Timing? Luck? Confidence?

I tell them. It all comes down to how I run my business.

There are many mortgage professionals who are just as knowledgeable, as capable and confident, but all too often, they reach a ceiling where their business just doesn’t seem to grow, or they want to take it to the next level, but just aren’t seeing the results they want. 

I can teach you the secret to my own personal success by showing you how to deliver good customer service, how to appear to your customer, how to speak, how to determine your unique selling features and how to add value in your communication and meetings with customers.

• Strategic Planning
• Identity Analysis
• Segmentation, Targeting and Positioning

• Financial Planning
• Training Teams
• Mentorship

Urma Mollema is a successful Business Professional with 30 years experience in diverse industries including Financial Services and Project Management. With proven success in building up businesses, she is a leader and innovator, as well as a creative and effective problem-solver with over 15 years of experience as a working Mortgage professional.

Urma was the first mortgage broker to start a business in South Africa, netting over $40 Million in mortgage business in just four months of working. Her business grew so fast, she soon employed a full-time staff of Mortgage Brokers, and within one year, her business became the biggest producer of mortgage volume in the Bank in South Africa. 

In 1999, Urma was nominated for South Africa’s “Businesswoman of the Year” and in 2000, she was so successful, she was able to franchise her business, forming the Wizard Group of companies, South Africa’s largest franchise in the history of the mortgage industry, with 100 offices nationwide. She later sold that franchise and eventually moved to Canada where she worked for two national mortgage companies as a National Director of Franchise Development, making the list as a woman of influence in 2016, as well as making the Hot List of Real Estate in 2017.  Her many skills involve efficiently and effectively implementing and managing goals, formulating strategies to overcome any business challenge and exceptional communication skills, especially when it comes to meeting and speaking with people.

“I am highly skilled in the business world and I want Canadian brokers to see that I can help them achieve their goals. I want to make use of all my experience and success in South Africa to help mortgage brokers prosper here, in Canada. After all, the two markets have a lot in common and I want to share the secrets of my success.”

Urma holds a Bachelor of Arts in Organizational Leadership and a certificate in Project Management from Trinity Western University, BC. She has also won several awards including ‘Business Woman of the Year (Gauteng North) in 1998, ‘Top Mortgage Broking Agency’ for Nedbank 1998-2002, ‘Business Woman of the Year’ (Pretoria) in 2009, ‘Business Woman of the Year’ as the owner/operator of the Mrs. South Africa Pageant in 2007 and the ‘Woman of Influence (CMP)’ in 2016.

She is also very community-focused and connected. She is active in her local communities, acting as Rotary Board Member for the Rotary Club of Meadow Ridge, Chairperson for the Wine Festival Committee and Chairperson for the October Festival Committee. She was also a Rotary President for Pretoria-East in South Africa, where she received the Paul Harris Award for her outstanding contributions.